Last updated: December 25, 2025
Please review our Terms of Service and Cookie Policy in conjunction with this Privacy Policy.
1. Who We Are
Our website address is: https://trace-up.com
Trace Up is an authorized online store providing educational, cultural, and value-based content for children, including digital products (eBooks and downloadable resources) and physical books.
Our services are designed for parents, guardians, and adults, and are not intended for children to use independently.
2. Information We Collect
We collect personal information only when necessary to operate our services, including:
Identity Data: Name, username
Contact Data: Email address, billing and shipping address, phone number
Transaction Data: Order details, payment status, purchased products
Technical Data: IP address, browser type, device information
Digital Content Data: Download activity and access logs for digital products (where applicable)
3. Legal Basis for Processing Personal Data
We process personal data in accordance with applicable privacy laws (including GDPR and similar regulations) based on one or more of the following legal grounds:
Performance of a contract (to fulfill orders and deliver products)
Legal obligations (accounting, tax, and regulatory requirements)
User consent (email communications, marketing where applicable)
Legitimate business interests (fraud prevention, service improvement, platform security)
4. Payments
All payments are processed securely through trusted third-party payment providers such as Stripe and PayPal.
We do not store or have access to your full credit or debit card details
All transactions are encrypted using SSL (Secure Socket Layer) technology
5. Subscriptions & Recurring Payments
If we introduce subscription-based services in the future, payments may be processed on a recurring basis according to the plan selected.
Users will be clearly informed of all billing terms prior to subscription activation and may manage or cancel subscriptions in accordance with the applicable terms at that time.
6. Digital Content & Intellectual Property
For digital products (such as eBooks):
We may apply technical safeguards including watermarking or download limits
Download activity may be monitored to prevent unauthorized distribution
All digital content remains the intellectual property of Trace Up or its licensors
7. Cookies & Tracking Technologies
We use cookies and similar technologies to:
Improve website functionality and user experience
Analyze website traffic and performance
Support security and fraud prevention
You may disable cookies through your browser settings; however, some website features may not function properly.
8. Data Sharing & Third Parties
We share personal data only when necessary to operate our business, including with:
Payment processing providers
Printing, fulfillment, and shipping partners (to deliver physical products)
Hosting, security, analytics, and anti-spam service providers
We do not sell, rent, or trade your personal data to third parties.
9. Children’s Privacy
Our content is created for children; however, our website and services are directed to parents and guardians, not to children directly.
We do not knowingly collect personal data from children under the age of 13 (or the applicable age of majority under local law) without verified parental consent
If you are a parent or guardian and believe your child has provided personal data to us, please contact us and we will promptly delete such information privacy@trace-up.com
10. Email Communications & Marketing
By completing a purchase or subscribing through our website, you may receive:
Transactional and order-related communications
Updates about new stories, releases, or educational content
You may unsubscribe from marketing communications at any time using the link provided in each email.
11. Mobile Applications & Device Permissions
If we offer a mobile application in the future, the app may request certain device permissions (such as notifications or limited device information) necessary for its functionality.
Any permissions requested will be clearly disclosed at the time of use and can be managed through your device settings.
We do not collect precise location data unless explicitly stated and required for a specific feature.
12. Data Security Measures
We implement appropriate technical and organizational measures to protect personal data, including:
SSL encryption for data transmission
Restricted access to personal data
Secure hosting environments
Regular monitoring and system backups
Despite these measures, no method of transmission or storage is completely secure.
13. Data Retention
We retain personal data only for as long as necessary to:
Fulfill orders and provide services
Comply with legal, tax, and accounting obligations
Resolve disputes and enforce agreements
14. Data Breach Notification
In the event of a data breach that poses a risk to personal data or user rights, we will:
Investigate and contain the incident promptly
Notify affected users and relevant authorities where required by law
15. International Data Transfers
Your personal information may be stored or processed on servers located outside your country of residence.
For users located in the European Union or the United Kingdom, we transfer personal data outside the European Economic Area only where appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.
By using our website, you consent to such data transfers in accordance with this Privacy Policy and applicable laws.
16. Your Rights
Depending on your location, you may have the right to:
Access your personal data
Request correction or deletion
Withdraw consent where applicable
To exercise your rights, please contact us at: privacy@trace-up.com
17. Governing Law
This Privacy Policy is governed by and construed in accordance with the laws of Ontario, Canada.
18. Changes to This Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page with an updated revision date.
19. Contact Us
If you have any questions regarding this Privacy Policy or our data practices, please contact us at: privacy@trace-up.com